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Viral Marketing

Viral Marketing is using digital channels such as email, social media (Twitter, Facebook etc) and old fashioned word of mouth to spread an advert of some description - be it a branded game, film clip or advert. Viral marketing is something of an artform as there are no hard and fast rules in predicting what will become truly viral against what might become viral.

Sagittarius Marketing have a good track record in producing viral games that are passed from person to person. Through careful analysis of target audiences, existing audiences, current trends and fashions we have created viral applications and games that have raised our clients brand in terms of both awareness and, more importantly, engagement.

Case Study: Rizla Suzuki British Superbike Team - Hot Lap Racing Game

During our three year tenure for now retired Rizla Suzuki British Superbike Team we created a fully branded motorcycle racing game that completely engaged with their petrol head audience. Furthermore, we supported this exercise in brand engagement through regularly changing the available race track and through monthly 'fastest lap' competitions. By taking this approach players continued to come back monthly for another go at the title and were happy to give their contact details in order to take part. In summary, this increased brand engagement, ensured repeat visits and promoted customer details harvesting plus the added bonus of viral referrals and the exposure of new users to the website and the brand.

Get in touch

01233 467 800
36 High StreetAshford
KentTN24 8TE
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What we've been doing…

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Google AdWords Drops [exact match] From Its Targeting

Last week (14th August) Google AdWords announced that it is going retire pure exact match targeting as of the end of September in favour of close variant targeting.

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Sagittarius Excel At The Ecommerce Awards

It’s been another amazing day here at Sagittarius as we arrived into the office to be told that the agency had been shortlisted in another national awards ceremony.

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Who we work with…

  • Tesco
  • Ski Weekends
  • Pantone
  • Office Hero
  • Jacksons Fencing
  • Race of Champions

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Google AdWords Drops [exact match] From Its Targeting

Last week (14th August) Google AdWords announced that it is going retire pure exac...

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Sagittarius Excel At The Ecommerce Awards

It’s been another amazing day here at Sagittarius as we arrived into the office to...

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The Boom in Digital Healthcare

Those sage heads who predict next year’s trends declared that 2014 would be the ye...

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Row, Row, Row Your Dragon Boat

Sagittarius are delighted to announce that they will be taking part in this years ...

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No Matter The Weather We Know How To Party

No matter what the British weather brings us we know how to party and party we did!

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