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Viral Marketing

Viral Marketing is using digital channels such as email, social media (Twitter, Facebook etc) and old fashioned word of mouth to spread an advert of some description - be it a branded game, film clip or advert. Viral marketing is something of an artform as there are no hard and fast rules in predicting what will become truly viral against what might become viral.

Sagittarius Marketing have a good track record in producing viral games that are passed from person to person. Through careful analysis of target audiences, existing audiences, current trends and fashions we have created viral applications and games that have raised our clients brand in terms of both awareness and, more importantly, engagement.

Case Study: Rizla Suzuki British Superbike Team - Hot Lap Racing Game

During our three year tenure for now retired Rizla Suzuki British Superbike Team we created a fully branded motorcycle racing game that completely engaged with their petrol head audience. Furthermore, we supported this exercise in brand engagement through regularly changing the available race track and through monthly 'fastest lap' competitions. By taking this approach players continued to come back monthly for another go at the title and were happy to give their contact details in order to take part. In summary, this increased brand engagement, ensured repeat visits and promoted customer details harvesting plus the added bonus of viral referrals and the exposure of new users to the website and the brand.

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01233 467 800
36 High StreetAshford
KentTN24 8TE
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What we've been doing…

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Sitecore Experience Award Winner 2014

Skiweekends scoops top accolade at the Awards

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Best User Experience Winners at 2014 Travolution Awards

The team at Sagittarius were ecstatic to be last night awarded the 2014 Travolution Award for Best Website User Experience with client Skiweekends.

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Who we work with…

  • Tesco
  • Ski Weekends
  • Pantone
  • Office Hero
  • Jacksons Fencing
  • Race of Champions

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Sitecore Experience Award Winner 2014

Skiweekends scoops top accolade at the Awards

Read Story
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Best User Experience Winners at 2014 Travolution Awards

The team at Sagittarius were ecstatic to be last night awarded the 2014 Travolutio...

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New FREE Facebook Targeting Tools

Something very big has happened, you might have already heard but if you haven’t d...

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Its the time for Christmas Advertising

Every year the use of strong photography in web design seems to be more relevant.

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Racing to Barbados with Race of Champions

Sagittarius is this week proud to be part of the Race of Champions team for the 20...

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